Tourism Industry Effects Study and Strategy
The Municipality of South Bruce is developing a Tourism Industry Effects Study and Strategy to identify opportunities to expand the tourism sector in a way that complements the unique natural and agricultural character of the community. The study will also identify the potential changes in tourism that will result from the implementation of the Nuclear Waste Management Organization (NWMO) Project as people come to visit the site and the associated Centre of Expertise. Strategies for expansion of the tourism industry in South Bruce will also be explored to meet the change in demand that also preserve the unique natural and agricultural character of the community.
Leading the study on behalf of the Municipality is MDB Insight, an experienced and respected consulting firm. Their consultants will be involved throughout the development of research and analysis for the Tourism Industry Effects Study and Strategy, including all stakeholder engagement aspects.
As part of the consultation process, a Tourism Industry Vision Workshop was held on February 1st, that offered South Bruce tourism stakeholders the opportunity to develop a draft vision for the tourism industry in South Bruce and the region taking the NWMO opportunity into consideration.